1. Find an idea.
Your idea should revolve around something that you are really passionate about.
Ideally, something that you have mastered through struggle.
2. Create your platform.
Have a website, membership site, and online store, or even a single
page to present your idea, vision, and who you are.
Use a form to collect emails and build your list from day one.
3. Grow an engaged audience.
Work on building a community around your idea.
Grow a following on social media.
Instagram, Twitter, Facebook, Tiktok, and Youtube are hot!
Post daily! Send weekly newsletters to your email list too.
4. Provide Free value.
Offer tons of free content.
Anything around your subject matter.
Thoughts, knowledge, best practices, trends, advice, tips, and tricks
and answers to your audience's questions.
Create and maintain a blog.
5. Offer a paid product.
Later, when you've grown your community and as they engage with the free content that you provide, it's time to create a product or service that meets the needs of your audience that will be your offering.
6. Sell the product on your platform.
Make your product available for purchase on your website.
Continue to provide free content to your social media and email audience, but also directly promote your product from time to time.
7. Establish partnerships with influencers.
Find influencers in your niche.
Anyone with a big audience. Expert speakers, bloggers, YouTubers,
podcasters, Instagram, influencers... Anyone that you can work with
to cross-promote your content and products.
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